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Personalization and Customer Profiling overview eOMNISCIENT 2.0 delivers the most advanced architecture for relationship personalization to ensure customer loyalty and satisfaction. Regardless of whether the online buyer is a consumer or a business, eOMNISCIENT provides more ways to identify eVisitor segments for personalization, either explicitly (i.e. based on visitor-provided information or known roles or properties) or implicitly (i.e. based on interaction histories). |